Webcasts for Exhibitors

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Upcoming Exhibitor Webcasts

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  • IFT Food Expo NEW Exhibitor Web-Briefing: Information & Insights You Need to Succeed

    Title: IFT Food Expo NEW Exhibitor Web-Briefing: Information & Insights You Need to Succeed

    Registration Link: https://attendee.gotowebinar.com/register/1441052214012383235

    Date/Time: Tuesday, March 27, 2018 at 2:00 - 2:45pm Eastern

    Overview: IFT wants to make sure all NEW exhibiting companies have a positive and productive experience.  In this required web-briefing, IFT staff and exhibiting experts Tradeshow Bob Milam and Jefferson Davis of Competitive Edge, will share important show information, overview key elements of the new exhibitor on-boarding program, and share useful knowledge and skills critical to your company’s success.

    No matter how long you’ve exhibited at trade shows, we guarantee you will leave this web-briefing more informed, more focused, and better prepared with practical tools to exhibit successfully at IFT Food Expo.

    Topics Include:

    • About IFT Food Expo, your exhibitor support team, resources available to exhibitors
    • What IFT Food Expo does to make new exhibitors more visible
    • Free consultation with industry expert Tradeshow Bob Milam
    • The New Exhibitor On-Boarding program:
      • Strategically timed educational emails with 5 critical exhibiting success exercises
      • Overview of the Exhibitor Success & ROI Center web page
      • Overview of the 21 point Exhibiting Effectiveness Evaluation
    • Critical content in the exhibitor service kit
    • IFT staff’s top tips for new exhibitors
    • How attendee behaviors have changed and how you must respond
    • Understanding IFT Food Expo attendees: who attends, why they attend, what they want, need and expect from exhibitors
    • Free and low-cost exhibitor marketing opportunities
    • 10 biggest mistakes new exhibitors make
    • Q&A


    Session includes an electronic custom participant workbook.

  • Important NEW Resources Every IFT Food Expo Exhibitor Needs to Know About

    Title: Important NEW Resources Every IFT Food Expo Exhibitor Needs to Know About

    Registration Link: https://attendee.gotowebinar.com/register/7258527554645513731

    Date/Time: Tuesday, April 17, 2018 at 2:00 - 2:45pm Eastern

    Overview: When you exhibit with IFT, we provide your company with a lot more than just pipe and drape and an exhibitor service kit. As you know, technology is creating some amazing new opportunities to help exhibitors. And IFT is on the leading edge of event technology adoption.

    We strongly encourage ALL exhibiting companies to attend this webinar to learn about new and little known programs and services that can help you better plan and manage your exhibit program, build your brand, gain media exposure, promote your participation and improve your exhibiting knowledge, insights, performance and ROI.

    • PLAN FOR PRODUCTIVITY with our TradeShow Bob free tradeshow consulting service.
    • PROMOTE FOR BRAND AWARENESS & QUALIFIED BOOTH TRAFFIC with our IFT18 Logos, Press Templates, Free News Postings and Free Food Technology Listing.
    • WIN VALAUBLE INDUSTRY RECOGNITION with our Innovation Awards.
    • PROTECT YOUR CUSTOMER ACCOUNTS  with our Traffic Boost and Customer Invite Passes.
    • EXPAND YOUR EXHIBITNG KNOW HOW with our online Exhibitor Success & ROI Center.


    Session includes an electronic custom participant planning workbook.

Exhibitor Webcasts


More than 80% of attendees make or influence their company’s buying decisions.

Maximize your exhibit investment with sponsorship & advertising opportunities.